Customer Journey & Workflow
The complete customer experience from booking to post-service follow-up.
Journey Stages
Stage 1: Booking & Scheduling
Entry Points:
- Online Booking Widget - Embedded on your website
- Direct Shop Page - worxflow.io/shop/your-shop
- Phone/Walk-in - Staff creates appointment
- Mobile App - Coming soon
What Happens:
- Customer selects service category
- Chooses available time slot
- Provides vehicle information
- Receives confirmation email/SMS
- Gets reminder 24 hours before
Stage 2: Arrival & Check-in
Process Flow:
- Customer arrives at scheduled time
- Service writer greets and verifies appointment
- Vehicle inspection performed
- Digital inspection report created
- Customer reviews findings
Key Features:
- QR code check-in (coming soon)
- Digital inspection with photos
- Real-time status updates
- Automatic loyalty point tracking
Stage 3: Service Authorization
Decision Points:
- Inspection Results - Visual report with photos
- Cost Estimate - Transparent pricing breakdown
- Authorization - Digital approval process
- Alternative Options - Priority repairs if needed
Customer Communication:
- SMS/Email updates at each stage
- Photo evidence of issues
- Clear pricing with no surprises
- Option to approve/decline items
Stage 4: Service Execution
While You Wait:
- Real-time progress tracking
- Technician updates
- Parts status visibility
- Estimated completion time
Communication Touchpoints:
- "Work has started" notification
- Updates on any delays
- Additional authorization if needed
- "Ready for pickup" alert
Stage 5: Completion & Pickup
Checkout Process:
- Final quality check completed
- Invoice automatically generated
- Payment processed (multiple options)
- Loyalty points awarded
- Keys and vehicle returned
Payment Options:
- In-person card/cash
- Online payment link
- Stored payment methods
- Fleet billing accounts
Stage 6: Post-Service
Follow-up Activities:
- Thank you message sent
- Service summary provided
- Next service reminder scheduled
- Review request (after 48 hours)
- Loyalty rewards updated
Status Progression
| Status | Customer Sees | What It Means |
|---|---|---|
| Scheduled | "Appointment Confirmed" | Booking successful |
| Confirmed | "We're expecting you" | Shop verified appointment |
| Checked In | "You've arrived" | Vehicle received |
| In Inspection | "Evaluating your vehicle" | Diagnosis in progress |
| Pending Approval | "Review & approve work" | Awaiting authorization |
| In Progress | "Work underway" | Service being performed |
| Quality Check | "Final inspection" | Ensuring quality |
| Ready | "Ready for pickup" | Service complete |
| Completed | "Thank you!" | Vehicle picked up |
Communication Channels
Automated Messages
- Booking Confirmation - Immediate
- Reminder - 24 hours before
- Check-in Welcome - On arrival
- Work Started - When approved
- Ready for Pickup - When complete
- Thank You - Post-service
- Review Request - 48 hours later
Two-Way Communication
- SMS conversations with service writer
- Email with attachments (invoices, reports)
- In-app messaging (coming soon)
- Phone calls for urgent matters
Loyalty Integration
Points Earned
- Service Completion - Base points per dollar
- Service Categories - Multipliers for specific services
- Referrals - Bonus for new customers
- Reviews - Points for feedback
Rewards Available
- Tier Benefits - Automatic discounts
- Badge Achievements - Special recognition
- Exclusive Offers - Member-only deals
- Priority Service - Skip the line benefits
Customer Portal Features
Self-Service Options
- View appointment history
- Track current service status
- Access vehicle service records
- Download invoices
- Manage payment methods
- Update contact preferences
- View loyalty points balance
- Schedule next appointment
Mobile Experience
- Responsive design for all devices
- Quick actions for common tasks
- Push notifications (coming soon)
- Digital wallet integration
Data Privacy & Security
Customer Information Protected
- Secure payment processing (PCI compliant)
- Encrypted communications
- GDPR-compliant data handling
- Opt-in/out preferences respected
- Data retention policies
- Right to deletion requests
Best Practices
For Shops
- Set accurate service durations - Prevents delays
- Update status promptly - Keeps customers informed
- Use photo documentation - Builds trust
- Respond to messages quickly - Shows professionalism
- Follow up consistently - Encourages loyalty
For Customers
- Book online when possible - Faster check-in
- Provide accurate information - Better service
- Respond to authorization requests - Avoids delays
- Set communication preferences - Get updates your way
- Leave reviews - Helps shop improve
Coming Soon
Future Enhancements
- Mobile app with full features
- Video inspection reports
- AI-powered service recommendations
- Predictive maintenance alerts
- Integration with vehicle telematics
- Virtual service advisor
- Cryptocurrency payments
- Carbon offset tracking
This journey is designed to provide transparency, convenience, and trust at every step of the auto repair process.